◆ Challenge
How to create brand preference as a new player in a market largely dominated by American historical stakeholders?
◆ Solution
A 360° communications strategy:
- Brand platform redesign (visual identity, brand book, language element, brand signature, etc.)
- Digital deployment and social media strategy
- Definition of the media plan, creation of campaigns & steering
- Brand Content (articles, podcast, web series, etc.)
- Booth at trade fairs (Europe, EMEA & USA)
- Press & public relations
- Redesign of the website
Services
Awards
Credits